Fashion icon and supermodel Linda Evangelista has joined skin care company Erasa
as creative director for the brand. She will also serve as the franchise’s public face and brand ambassador, and will be an “important part of the development of future products and brand strategy,” according to the company. In her new role, Evangelista will be an integral member of the product innovation team, bringing forth her eminent knowledge of the beauty and fashion industries as well as deeply personal experiences in using skin care products to help the Erasa scientific team innovate products with clinically proven superiority and direct relevance to today’s women. More details can be found in an exclusive article on happi.com.