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    Breaking News

    OUAI Expands Into QVC

    Giftable bundles are priced to sell.

    OUAI Expands Into QVC
    OUAI founder Jen Atkin
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    05.23.17
    Looking for the latest innovative hair care formulations? Founded by celebrity hairstylist Jen Atkin, OUAI is a “breath of fresh hair”—a line for real life, for real women. The luxury products are simple, affordable and classic in a world full of loud noise, says the independent company now increasing its sales outreach into QVC.
     
    The shampoos and conditioners are sulfate-free and employ smart keratin to repair and improve hair strength, while the styling products are designed to nourish hair and bring out its natural beauty.

    Celebrity hairstylist Jonathon Colombini is hosting an on-air segment on Tuesday, May 23, during which exclusive product bundles will be available while supplies last.
     
    Products include:
     
    Repair Shampoo + Conditioner: $39.50 (regularly it would be $54)
    Volume Shampoo + Conditioner: $39.50 (regularly it would be $54)
    Clean Shampoo + Conditioner: $39.50 (regularly it would be $54)
    Medium Hair Spray, Soft Mousse, Finishing Crème and Travel Texturizing Spray: $49.98 (regularly $90)
    Treatment Masque + Travel Hair Oil: $29.50 (regularly $42)
    Texturizing Hair Spray Duo: $29.50 (regularly $52)
    Travel Texturizing Hair Spray, Travel Dry Shampoo, Travel Treatment Masque, Travel Wave Spray: $39.50 (regularly $48)
    Dry Shampoo Foam + Travel Dry Shampoo Foam: $29 (regularly $40)
     
    For more hair care news, check out the June edition of Happi which focuses on the professional sector.
     
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