06.07.17
Frédéric Fekkai and his wife Shirin von Wulffen have created Bastide, a new beauty and lifestyle collection of hand and body, candles and fine fragrances, inspired by the wellness philosophy of Provence and founded on a commitment to clean, toxin-free living.
According to the company, Bastide's products for skin, body and home are all made in local workshops by artisans.
"Bastide exists to bring rituals of "slow beauty" into the rush of everyday life. It transports the aura of wellbeing that is pervasive in Provence, and that is engrained in the Provençal way of being, into your life and home," said von Wulffen, explaining that a bastide is a country home where families gather to share good food and laughter, to make memories and enjoy the slow life.
The brand has a so-called “Black List,” which it describes as “a rigorous filter of banned ingredients reflecting Fekkai and von Wulffen's personal standards of better, safer beauty.” For example, officials say Bastide fragrances exceed the E.U. criteria for safety, and the brands ensures each artisan's workshop is eco-certified. Bastide also invests in the sustainable growing and cultivating of its locally sourced ingredients.
According to the company, Bastide's products for skin, body and home are all made in local workshops by artisans.
"Bastide exists to bring rituals of "slow beauty" into the rush of everyday life. It transports the aura of wellbeing that is pervasive in Provence, and that is engrained in the Provençal way of being, into your life and home," said von Wulffen, explaining that a bastide is a country home where families gather to share good food and laughter, to make memories and enjoy the slow life.
The brand has a so-called “Black List,” which it describes as “a rigorous filter of banned ingredients reflecting Fekkai and von Wulffen's personal standards of better, safer beauty.” For example, officials say Bastide fragrances exceed the E.U. criteria for safety, and the brands ensures each artisan's workshop is eco-certified. Bastide also invests in the sustainable growing and cultivating of its locally sourced ingredients.
