06.21.17
Exuviance is set to roll out AF Vitamin C Serum Capsules, billed by the skin care brand as a potent formulation of maximum strength 20% Vitamin C and patented AminoFil to restore and protect skin.
"Vitamin C has long been a go-to topical treatment, but many formulas have been ineffective as they lose potency once opened," said Barbara Green, head, R&D and clinical research, NeoStrata Company, Inc. "Regular exposure to air and light cause the L-ascorbic acid to break down. The single-use capsule delivery mechanism of Exuviance AF Vitamin C20 Serum Capsules prevents ingredient degradation and ensures that consumers are getting maximum benefits from each application."
The capsules will be available in July.
To use, simply twist open the capsule, squeeze serum into palm and use fingertips to smooth the serum on the face, neck, or back of hands. Alternatively, the serum can be mixed into a nighttime moisturizer just before application to give skin a beauty boost at night, said the company.
"Vitamin C has long been a go-to topical treatment, but many formulas have been ineffective as they lose potency once opened," said Barbara Green, head, R&D and clinical research, NeoStrata Company, Inc. "Regular exposure to air and light cause the L-ascorbic acid to break down. The single-use capsule delivery mechanism of Exuviance AF Vitamin C20 Serum Capsules prevents ingredient degradation and ensures that consumers are getting maximum benefits from each application."
The capsules will be available in July.
To use, simply twist open the capsule, squeeze serum into palm and use fingertips to smooth the serum on the face, neck, or back of hands. Alternatively, the serum can be mixed into a nighttime moisturizer just before application to give skin a beauty boost at night, said the company.
