Breaking News

Lubrizol, Essential Ingredients Expand Distribution Deal

Now will sell personal care and home care products throughout the US.

Related CONTENT

07.25.17

The Lubrizol Corporation selected Essential Ingredients as a distributor for its personal care and home care products throughout the US. Essential Ingredients already serves as a Lubrizol distributor for most of the eastern United States.

"We expanded Essential Ingredients territory based on their impressive track record with our products and their unique approach to the market," said Vince Misiti, general manager of Lubrizol Personal and Home Care. "We are very confident in their ability to help us grow our business throughout the United States."

Essential Ingredients has been a Lubrizol distributor since 2007, and has represented companies acquired by Lubrizol since 1997.

"The foundation of our business is delighting customers," said Kris Maynard, CEO of Essential Ingredients. "Lubrizol's broad portfolio of quality products, along with their extremely capable team, has allowed us to provide our customers with great products that help them stand out in the marketplace."

Related Breaking News

Color Cosmetics | Functional Ingredients | Household Cleaning | Packaging | Pigments | Preservatives

What You're Reading on Happi.com

News from The Honest Co. was the most-viewed for the week ended January 23.
Tom Branna, Editorial Director 01.24.21
Disinfectants | Functional Ingredients | Household Cleaning | Laundry Care | Surfactants

CPG Sales Surged 19% During Pandemic

Nearly half of Americans tried new brands or categories since the start of the Pandemic, says NCSolutions.
Tom Branna, Editorial Director 01.23.21
P2 Science Appoints Daina Catanese as Marketing Specialist

Catanese to lead marketing and media at growing green chemistry company.
Melissa Meisel, Associate Editor 01.22.21
Color Cosmetics

Pinterest Debuts AR Try On for Eyeshadow

Browse eyeshadow shades, try on and purchase in-stock products.
Melissa Meisel, Associate Editor 01.22.21
I&I Marketplace | Personal Cleansers

Commercial Business Drives Touchland’s Success

Explosive increase in annual B2B revenue and new hire.
Christine Esposito, Managing Editor 01.22.21
Actives | Skin Care

Fortify+ is 'Anti-Bacterial' Skin Care

Co-founder of Yes To launches new line formulated with zeolite.
Christine Esposito, Managing Editor 01.22.21
Colonial Chemical Makes Promotions

David Anderson Jr. becomes president and David Anderson Sr. becomes chairman.
Charles Sternberg, Assistant Editor 01.22.21
Color Cosmetics | Fine Fragrance

Coty Appoints Chief Procurement Officer

Promotes Stéphane Delbos to the leadership position.
Charles Sternberg, Assistant Editor 01.22.21
Actives | Skin Care

Amyris To Enter Cannabinoid Beauty

Acquires Terasana and will offer new branded products.
Christine Esposito, Managing Editor 01.22.21
Functional Ingredients | Personal Cleansers

RB Buys Queen V

Expands presence in feminine hygiene category.
Tom Branna, Editorial Director 01.22.21
Household Cleaning | Laundry Care | Surfactants

NY's 1,4-Dioxane Law May Impact Concentrated Cleaners

ACI voices concerns about law's impact on refills and pods.
Christine Esposito, Managing Editor 01.21.21
Actives | Skin Care

Sabinsa's Top Scientist Addresses US FDA

Kalyanam Nagabhushanam presents on curcuminoids and other nutritional ingredients.
Tom Branna, Editorial Director 01.21.21
Skin Care

Ipsy Adds New Personal Care Brand

Refreshments offers hand and body cream, body wash, wipes and shave.
Christine Esposito, Managing Editor 01.21.21
Fine Fragrance

John Masters Organics Rolls Out Roll-On Fragrances

Essential oil blends fuels these wellness formulations for aromatherapy.
Melissa Meisel, Associate Editor 01.21.21
Weleda Celebrates 100 Years of Beauty

New virtual open garden showcases components.
Melissa Meisel, Associate Editor 01.21.21