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    Breaking News

    Lipstick Stats Span Millions

    Matte is a fan favorite—what else do you need to know? Find out here!

    Lipstick Stats Span Millions
    Brands like Milk Makeup are thinking high shine for lips this Fall with metallic finishes.
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    07.27.17
    National Lipstick Day is coming on July 29! With over 23.5 million daily lipstick try-ons and over 710 million total lipstick try-ons since its launch in 2013, YouCam Makeup scoured their millions of users to reveal what's trending:
    • Matte’s a fact: With nearly 50% of all lipstick try ons being matte lipstick (350 million YouCam user try-ons to be exact), it’s clear that a matte lip finish remains a fan favorite. Sheer lip finishes accounted for over 30% (220 million) of all lipstick try-ons, with satin finish following at 17% (over 125 million satin lip try-ons).
       
    • Millennial pink is here to stay: The generation-defining, berry pink lip color has earned its signature name for a reason, with over 4 million in-app try-ons in 2017 revealing it’s the top lip color in the United States, Europe, and Asia.
       
    • Color picks across the globe: Bright pink lip colors dominate across the United States and Europe, while Korea shows a much darker, redder color palette.
       
    • Two-toned lips are trending: While ombre trends were on the rise last year with over 12 million ombre try-ons, the rapid increase in two-toned lip color trials spotlights an evolving trend in the industry.
       
    • Fall lip picks: “Matte has dominated the lipstick world for several years now, but heading into the fall/winter season, we are going to see a return to a wider variety of finishes,” notes Robin Black, celebrity makeup artist and founder of the cult blog, BeautyIsBoring.com, and Instagram, @BeautyIsBoring. “Get ready for satin, high sheen, patent leather and even dramatic lacquered finishes!”
     
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      Lubrizol Unveils Lapagyl Advanced Botanical Ingredient

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      Promotes slower skin aging and younger appearance.
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    • Clariant’s New Beauty Component Ideal for Anti-Aging Skin Care

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      The $1.5 trillion global market for fitness, nutrition and related products is growing 5-10%, says McKinsey.
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      Society of Cosmetic Chemists Issues Call for Papers

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      Annual meeting set for December 14 & 15 in New York City. Deadline for submission is May 15.
      Tom Branna, Editorial Director 04.08.21

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