"Carrie is a high-performance executive with significant retail experience," said Chris Brickman, president and chief executive officer of Sally Beauty Holdings. "Carrie's keen understanding of customer engagement and proven track record of building and driving sales in a demanding retail environment will help accelerate our progress in becoming the leading provider of salon-quality products in the retail sector. I am very pleased to have Carrie join our team."
"I am honored to serve as President of Sally Beauty," said McDermott. "I believe Sally offers a differentiated and unique beauty solution to its customers. I am excited about the strategic direction, including the transformation of the loyalty program and enhancing the customer experience and I look forward to leading the Sally team forward."
McDermott brings more than 31 years of retail leadership experience. Prior to joining Sally, she served nine years in roles of increasing responsibility with DSW Inc., where she most recently served as Chief Operating Officer. In this role, McDermott successfully led the company's operations and marketing strategy, which included strategic brand positioning, media, creative and customer loyalty touch points.
Prior to that role, McDermott served as DSW's executive vice president-sales and operations, where she was responsible for driving the company's omni-channel initiative, launching ship-from-store and successfully opening 200 stores. Prior to DSW, she had leadership roles with other retailers, including Cooper's, Inc., (a family-owned specialty retail business), The Gap, Inc., and Barnes & Noble, Inc.