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    Breaking News

    Natural Active Ingredients Will Continue To Rise

    New insight from Frost & Sullivan.

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    08.31.17
    While the share of natural active ingredients in the total market is currently 25-30%, it is expected to double by 2023, triggering a series of technological innovations aimed at countering the inherent instability of biological ingredients, according to data from Frost & Sullivan’s new Global Personal Care Active Ingredients Market, Forecast to 2023.

    The study, which is part of Frost & Sullivan's Future of Health, Beauty and Packaging Growth Partnership Subscription, covers ingredients for moisturizing, UV filters, anti-aging, exfoliating, conditioning, antimicrobial and others.

    "The preference for natural ingredients is particularly strong among consumers from India and China, who have been exposed to traditional Ayurvedic and Chinese medicines," said Frost & Sullivan visionary science principal analyst Raghu Tantry. "Although personal care companies such as Natura Cosméticos and the L'Oréal Groupe offering natural products have reported a significant increase in sales, companies need to be prudent when making claims on the labels as they are closely watched by regulators."

    Active ingredients application in personal care is expanding beyond moisturizing and sun protection in body care to anti-pollutant and anti-oxidant protection in hair care. Furthermore, ethnically diverse regions are presenting new opportunities to active ingredients and cosmetic manufacturers; for example, there is a huge market for halal beauty products in the Middle East and skin whitening ingredients in Asia-Pacific.

    "The market is witnessing the rise of several regional players; however, most of them are looking to compete against the majors on price rather than innovation," observed Tantry. "To stay afloat in such a competitive market, active ingredient manufacturers have to focus on R&D, establish effective distribution channels, and collaborate with personal care product manufacturers to better understand their pipeline of new products."
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