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    Breaking News

    Schmidt's Naturals and Edens Garden Collaborate on Deodorant

    Deo company taps essential oil brand on Autumn-inspired offering.

    Schmidt
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    09.06.17
    Deodorant company Schmidt's Naturals and Edens Garden have joined forces to create a limited-edition, fall-inspired deodorant scent – Earth + Wood, which is made with pure essential oils from Edens Garden.
     
    "Schmidt's Naturals' distinct point of view in the natural industry has translated into the brand's organic popularity amongst our customers. As we continue to grow and expand, Schmidt's brand partnerships and product offerings will evolve to meet customers where they are going and differentiate ourselves in the marketplace," says Michael Cammarata, chief global strategy officer of Schmidt's Naturals.
     
    Founder and chief product officer of Schmidt's Naturals, Jaime Schmidt, continues, "We know it's not just about giving our customers deodorant that works—it's about a lifestyle and an experience beyond the product. By collaborating with Edens Garden, we are merging the best aspects of both brands to delight and surprise. Earth + Wood is an homage to my favorite season, autumn. It's designed to take users on a sensory journey through earth and wood."
     
    "Our collaboration with Schmidt's marks the first time we have partnered with another brand to create a quality, natural product," said Grace Martin, founder and president of Edens Garden. "Edens Garden has a longstanding reputation of offering quality essential oils and aromatherapy products. By partnering with Schmidt's, Edens Garden is making our Earth + Wood synergy blend accessible in a finished product. Its unique aroma is reminiscent of freshness and complexity that customers are sure to love."
     
    Earth + Wood is available for purchase in Original ($8.99) and Sensitive Skin ($10.99) formulas online at schmidtsnaturals.com and edensgarden.com.
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