The new Star Wars: The Last Jedi film debuts in U.S. theaters on Dec. 15, 2017. Cargo Cosmetics’ capsule collection inspired by the film will coincide with the film launch and be available right in time for the holidays.
“This collaboration with Disney has given our team an opportunity to really showcase our creativity," says Brian Robinson, President of Cargo Cosmetics. "Cargo is regularly used on the sets of hit Hollywood films so developing a line for Star Wars: The Last Jedi just further reinforces our brand’s identity. We are truly excited to be able to offer the Cargo customer this exclusive capsule collection in addition to the regularly planned Fall/Holiday launches.”
The Fall/Holiday 2017 capsule collection will debut in more than 1,100 Kohl’s department stores next month.
Cargo says it will support the launch with a robust digital campaign, public relations efforts and social media promotion.