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    Breaking News

    Influenster Reveals 'Best in Beauty' Winners

    70 winners named.

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    10.09.17
     Influenster, the product discovery and reviews platform, announced the winners of the Influenster 2017 Reviewers' Choice Awards: Best In Beauty. The 70 winners were selected based on the analysis of over thirteen million organic reviews, ratings, photos, questions and answers left by members over the past twelve months.
     
    "Since Influenster is a data-driven insights platform with over one million reviews generated each month, our focus on organic review activity to reveal the winners is a celebration of the power of online peer-to-peer recommendations in shaping the beauty industry," said Elizabeth Scherle, co-founder and president of Influenster.

    Due to the surge of indie and natural beauty brands launched in the market over the past year, new award categories were created to recognize this fast-growing area of beauty. On Influenster, indie beauty experienced a 269% content growth that far outpaced that of luxury, drugstore and natural beauty.
     
    Complexion multitaskers (such as tinted moisturizers, BB creams and CC creams) showed the lowest growth in the category of face makeup, while highlighters and contouring kits both grew over 300% in terms of user-generated content.
     
    Best K-Beauty Skincare Product was also included in the mix as Korean beauty has transformed from fad to fixture in the US over the past year. Also, Best Men's Grooming Brand is a new addition to be inclusive of the $50BN male grooming industry.
     
    Here are the winners of the Influenster 2017 Reviewers' Choice Awards: Best in Beauty:

    Best Makeup Brush   wet n wild Crease Brush
    Best Makeup Sponge   Real Techniques Miracle Complexion Sponge
    Best Luxury Liquid Eyeliner   Kat Von D Tattoo Liner
    Best Drugstore Gel Eyeliner   Maybelline Eyestudio Lasting Drama Gel Eyeliner
    Best Indie Gel Eyeliner   ColourPop Swerve Crème Gel Eyeliner Pencil
    Best Luxury Face Primer   Benefit Cosmetics The POREfessional Face Primer
    Best Drugstore Face Primer   e.l.f. Cosmetics Mineral Infused Face Primer
    Best Luxury Foundation For Oily Skin   Estée Lauder Double Wear Stay-In-Place Foundation
    Best Luxury No-Makeup Foundation   Too Faced Born This Way Foundation
    Best Drugstore Foundation For Oily Skin   Maybelline Fit Me Matte + Poreless Foundation
    Best Drugstore No-Makeup Foundation   L'Oréal Paris Infallible Pro-Matte Foundation
    Best Luxury Mascara   Too Faced Better Than Sex Mascara
    Best Drugstore Mascara   Covergirl LashBlast Volume Mascara
    Best Luxury Eyeshadow Palette   Anastasia Beverly Hills Modern Renaissance Eye Shadow Palette
    Best Drugstore Eyeshadow Palette   COVERGIRL TruNaked Eyeshadow Palettes
    Best Indie Eyeshadow Palette   Morphe Brushes 35OM - 35 Color Matte Nature Glow Eyeshadow Palette
    Best Luxury Matte Lipstick   Sephora Collection Cream Lip Stain
    Longest-Lasting Luxury Lipstick   Kat Von D Everlasting Liquid Lipstick
    Best Drugstore Matte Lipstick   Milani Amore Matte Lip Crème
    Longest-Lasting Drugstore Lipstick   NYX Soft Matte Lip Cream
    Best Indie Matte Lipstick   Jeffree Star Velour Liquid Lipstick
    Longest-Lasting Indie Lipstick   Bite Beauty Amuse Bouche Lipstick Collection
    Best Color Corrector   Urban Decay Naked Skin Color Correcting Fluid
    Best Luxury Contouring Kit   Anastasia Beverly Hills The Original Contour Kit
    Best Drugstore Contouring Kit   wet n wild MegaGlo Contouring Palette
    Best Luxury Concealer   tarte Shape Tape Contour Concealer
    Best Drugstore Concealer   Maybelline Instant Age Rewind Eraser Dark Circles Treatment Concealer
    Best Indie Concealer   ColourPop No Filter Concealer
    Best Luxury Brow Product   Anastasia Beverly Hills DIPBROW® Pomade
    Best Drugstore Brow Product   NYX Micro Brow Pencil
    Best Indie Brow Product   ColourPop Precision Brow Pencil
    Best Luxury Highlighting Product   BECCA Shimmering Skin Perfector® Pressed Highlighter
    Best Drugstore Highlighting Product   wet n wild MegaGlo™ Highlighting Powder
    Best Indie Highlighting Product   Jeffree Star Skin Frost
    Best Luxury Bronzer   Benefit Cosmetics Hoola Matte Bronzer
    Best Drugstore Bronzer   Physicians Formula Butter Bronzer Murumuru Butter Bronzer
    Best Luxury Lip Balm   Fresh Sugar Tinted Lip Treatment Sunscreen SPF 15
    Best Drugstore Lip Balm   Burt's Bees Beeswax Lip Balm
    Best Luxury Face Moisturizer   Origins GinZing Energy-Boosting Gel Moisturizer
    Best Drugstore Face Moisturizer   Olay Complete Lotion All Day Moisturizer with SPF 15 for Normal Skin
    Best Acne Treatment   SheaMoisture African Black Soap Clear & Balance Problem Skin Facial System
    Best Face Cleanser   Bioré Deep Pore Charcoal Cleanser
    Best Hair Mask   It's a 10 Miracle Hair Mask
    Best Luxury Anti Aging Face Product   dr. brandt microdermabrasion age defying exfoliator
    Best Drugstore Anti Aging Face Product   L'Oréal Paris RevitaLift Anti-Wrinkle + Firming Day Cream SPF 18
    Best Luxury Face Mask   Glamglow Supermud Clearing Treatment
    Best Drugstore Face Mask   L'Oréal Paris Detox & Brighten Pure-Clay Mask
    Best Indie Face Mask   Lush Mask of Magnaminty
    Best Luxury Makeup Remover   Clinique Take The Day Off Cleansing Balm
    Best Drugstore Makeup Remover   Neutrogena Makeup Remover Cleansing Towelettes
    Best Deodorant   Dove Advanced Care Nourished Beauty Antiperspirant
    Best Facial Peel   SheaMoisture Superfruit Multi-Vitamin Renewal Peel Pads
    Best Facial SPF   tarte tarteguard 30 sunscreen lotion Broad Spectrum SPF 30
    Best Eye Cream   Bobbi Brown Hydrating Eye Cream
    Best At-Home Hair Color   Revlon ColorSilk Beautiful Color
    Best Dry Shampoo   Batiste Dry Shampoo
    Best Luxury Shampoo   Moroccanoil Hydrating Shampoo
    Best Drugstore Shampoo   TRESemmé Moisture Rich Shampoo
    Best Luxury Conditioner   DevaCurl One Condition Original Daily Cream Conditioner
    Best Drugstore Conditioner   Pantene Pro-V Daily Moisture Renewal Conditioner
    Best Indie Makeup Brand   ColourPop
    Best Natural Makeup Brand   Josie Maran
    Best Indie Haircare Brand   Amika
    Best Natural Haircare Brand   OGX
    Best Indie Skincare Brand   Sunday Riley
    Best Natural Skincare Brand   LUSH
    Best Men's Grooming Brand   Gillette
    Best K-Beauty Skincare Product   Laneige Water Sleeping Mask
    Best New Drugstore Product of 2017   eos evolution of smooth Visibly Soft Honey Apple Lip Balm Sphere
    Best New Luxury Product of 2017   stila Magnificent Metals Glitter & Glow Liquid Eye Shadow
         
     
     
     
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    CURRENT ISSUE

    February 2019

    • Shape Up!
    • Connecting To The Consumer
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    • View More >

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