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    Breaking News

    African Pride Launches Moisture Miracle Line

    Formulations feature aloe plant, honey, red clay, Egyptian flax seed oil, baobab and more.

    African Pride Launches Moisture Miracle Line
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    05.04.18
    Moisture Miracle—new from African Pride—is an eight-piece "moisture plus" range all priced at $4.49 that was formulated to add moisture during every step of the washing and styling process to keep kinky, coily hair textures moisturized, healthy and manageable. It is available now in select Walmart locations and in beauty supply stores nationwide. In June 2018, it will be available at Dollar General.

    While typical product ranges focus on a single key ingredient, the Moisture Miracle collection is uniquely crafted with a base signature blend of seven premium natural African ingredients sourced directly from the continent; an industry first: African Aloe Plant, Honey from African Honey Bees, Moroccan Red Clay, Egyptian Flax Seed Oil, Baobab Oil, Ghanian Chocolate and African Shea Butter, said the company.

    Moisturizing formulas help attract and introduce moisture to your hair, while hydrating formulas seal that moisture in and pull water into the deepest layers of your hair; having both in the Moisture Miracle range is a key element in reducing styling time and increasing manageability for both new and existing naturals with coily to kinky textures.​
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