The site, which will offer users a faster, more comprehensive and easy-to-use web format, will enable users to keep up to date with the latest innovations and trends that are driving unmet consumer needs across the Global Personal Care industry
Now, with the launch of the new and updated website, customers are able to access and engage with information and ingredients from all of Croda’s brands, including Sederma and Crodarom, in one place. This allows fast and easy access to ideas and suggestions for all aspects of personal care product developments.
Including a new design and a more intuitive navigation structure, Croda creates a more interactive user experience, mixing technical information and market insights with their strong technical expertise in speciality technologies and focus application areas.
New features include an easy-to-use product and formulation finder, a comprehensive technical library, a discovery zone for continued learning, and insight into inspiring trends in the “Avant-Gardist” corner section.