The marketing presentation topics include:
• Tackling consumer trends including how to market your product through e-commerce using Amazon;
• How do we dispense wisdom in a new era? A look at how to utilize retail apps, e-commerce and the rise of digital; and
• Responding to consumer complaints in a digital age.
The chemistry lecture topics include:
• Investing in green chemistry – how to make products more natural;
• New Plant Based Technologies discovered through Algal biomass (with a focus towards surfactants); and
• The ABC’s of PMN’s – TSCA regulations.
Speakers include Jack Corley, Custom Essence; Jim Flannery, Grocery Manufacturers Association; Lieve Laurens, National Renewable Energy Laboratories and Jaimie Rosenberg, Mintel.
More info: Cleaning Products US, www.cleaningproductsconference.com