Monaco has more than 25 years of experience in market research, strategy, consumer insights, and business development spanning numerous industries, including fashion, footwear, accessories, food, beverage, and packaged goods. She has been with NPD since 2003, during which she helped spearhead the effort to launch the firm’s tracking services for watches and jewelry.
“Lori’s passion and enthusiasm resonates not only within the NPD organization, but makes her a highly respected and well-known presence in the industries she touches. As we look to take our Beauty business to the next level, Lori’s expertise will allow us to partner with clients in new and different ways, and identify additional opportunities to help grow their businesses,” said Joanne Sackett, president of NPD’s Softlines sector.
“Exciting changes are underway in the beauty space – an industry which, in many ways, is setting a precedent for others. I am thrilled to be part of the industry during this critical moment in its evolution, and leading a talented NPD team with the data assets and industry expertise to guide our clients during this competitive, yet opportunistic time,” said Monaco.