The Pura Health and Beauty Line will feature "IrieCBD Inside" with Freedom Leaf, Inc. receiving a royalty. Freedom Leaf will also assist with marketing, distribution and sales of Pura's products and receive a fee for this work, according to the companies.
"We are excited about Pura's relationship with Freedom Leaf. Our agreement allows us to expand our facial and body sponge and soap product lines to include CBD. Joining forces with a strong placeholder like Freedom Leaf is a tremendous advantage,” said Robert Doherty, CEO and chairman of the board of Pura.
Freedom Leaf, Inc. is a diversified, global leader in plant-based care providing premium hemp CBD health products across advanced care, consumer and pet markets to promote greater health, wellness and longevity.