05.06.19
Introducing Kérastase Paris’ first luxury, natural origin haircare collection – Aura Botanica ($28-$59). Kérastase Advanced Research teams were mobilized to create an entirely new formula in order to truly elevate natural haircare and reconcile performance with products that are good for your hair, good for the planet, and enjoyable to use.
The collection itself is also eco-friendly in that’s it’s biodegradable. With this creation, Kérastase was determined to lower the brand’s environmental impact by choosing ingredients with high biodegradability, which ranges from 96% to 99% across the collection.
Each product in the Aura Botanica collection, ranging from the texturizing sugar Eau de Vagues wave spray to the new intensive Masque Fondamental Riche for deep restoration, contains at least 96% natural origin, responsibly sourced coconut and argan oils.
More info: Kerastase-USA.com
The collection itself is also eco-friendly in that’s it’s biodegradable. With this creation, Kérastase was determined to lower the brand’s environmental impact by choosing ingredients with high biodegradability, which ranges from 96% to 99% across the collection.
Each product in the Aura Botanica collection, ranging from the texturizing sugar Eau de Vagues wave spray to the new intensive Masque Fondamental Riche for deep restoration, contains at least 96% natural origin, responsibly sourced coconut and argan oils.
More info: Kerastase-USA.com