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    Breaking News

    Fragrance Trends for Spring/Summer 2020

    Lebermuth released their fragrance trend forecast for Spring/Summer 2020.

    Fragrance Trends for Spring/Summer 2020
    Each of the six distinct trends has a corresponding fragrance. Image courtesy of Lebermuth.
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    06.26.19
    Lebermuth, a leader in essential oils and fragrances for over 110 years, just released their fragrance trend forecast for Spring/Summer 2020. Based on data insights and research of trends within consumer goods, fine fragrance, fashion and design, six key trend concepts emerged. These trends illustrate what will influence fragrance direction in the coming years.

    Lebermuth’s talented team of perfumers offer their unique interpretation of these concepts with custom fragrance creations inspired by these distinct trend stories. Each of the six unique trends has a corresponding fragrance:

    1. Enlightened Ancestry Trend— (Pearls of Wisdom) a bright a rare fusion of botanical elements, this fragrance is the aroma of earth’s secrets. Uncover the glow of bright citrus notes infused with violet, honeyed rose, vanilla silk and patchouli.
    2. Wild Wellness Trend— (Canyon Campfire) discover the smooth, smoky aroma of this wild-crafted fragrance. Desert aloe and fresh green melon notes reveal vivid floral accents contrasted with the lingering notes of woodsmoke, amber and musk.
    3. Nostalgic Illusion Trend— (Stardust Cola) sweet but flirty, nostalgic, but modern, Stardust Cola is the perfect combination of sugar and spice. Lively citrus, ginger and clove blended with sweet vanilla sugar and a dash of cinnamon spice make for delicious, fizzy fun.
    4. Royal India Trend— (Harmony and Balance) transcend limits and discover harmony with this intoxicating elixir of shimmering citrus, opulent florals and lush sandalwood spiked with cardamom, precious amber and vanilla musk.
    5. Elegant Legacy Trend— (Vintage Dreams) timeless and familiar, Vintage Dreams is an intimate scent that will evoke faded memories. Dazzling citrus, sweet apple and velvety peach embrace nostalgic floral notes of jasmine, rose and heliotrope. Golden amber, sandalwood and evening musk lend enduring warmth and an elegant finish.
    6. Neo-Gender Trend— (Duality) A sublime and fluid fragrance, Duality fills the space between masculine and feminine. Cascading citrus, crisp green apple and sheer floral notes infused with the warmth of precious amber, aromatic woods and musk.

    To download your copy of the Spring/Summer 2020 trend report visit lebermuth.com.
     
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