Happi Staff10.23.19
Orly, a provider of innovative nail care products for professional nail technicians for more than 40 years, is partnering with BeauticianList to offer licensed nail technicians instant access to shop the brand’s professional product line at salon-preferred pricing. BeauticianList is an online platform aimed at unifying the beauty industry while advocating for the education and safety of nail enthusiasts.
Starting this week, industry professionals can visit orlybeauty.com and sign up for BeauticianList via the website’s BeauticianList button, which verifies their licenses immediately. Verified users can purchase Orly’s professional-only products at discounted salon pricing instantly, including Orly GelFX Gel Nail Color, Orly GelFX Builder In A Bottle, Orly Nail Lacquers and Orly Breathable Treatment + Color.
“Since 1975, Orly has built a reputation on fearless innovation on what's new and next in nails, making it easy for professionals to choose the right products and ensure optimal results for every level of expertise,” said Tal Pink, VP of business development, Orly International Inc. “Partnering with BeauticianList was a logical next step in our ongoing commitment to delivering unparalleled quality, and it’s an incredible opportunity for the manufacturers to get behind a platform that unites industry professionals and promotes unique cross-marketing opportunities for brands.”
BeauticianList’s platform eliminates the hassle for both brands and licensed beauty professionals by verifying and claiming their individual licenses from the universal database. Once a license has been claimed, it cannot be reused by a different individual, thus eliminating the illegal “multiple use” of licenses.
Recognizing the need for seamless license verification, Orly and BeauticianList collaborated on an API integration that allows brands to instantly download a Shopify Plug-In for their transactional sites. By integrating with the API plugin, brands can maintain product integrity by either selling exclusively to the beauty professional or by offering professional-only discounts. Through the API, BeauticianList modernizes licensing verification by making the process completely automated, thus eliminating manual labor and missed sales opportunities.
For licensed professionals, being a member of BeauticianList offers a universal online profile to showcase their portfolios and communicate booking information to potential clients. Additionally, the platform serves as a one-stop destination for beauty enthusiasts to find salon services, giving them confidence about booking with a trusted beauty professional.
To get verified and shop for Orly products, visit here.
Starting this week, industry professionals can visit orlybeauty.com and sign up for BeauticianList via the website’s BeauticianList button, which verifies their licenses immediately. Verified users can purchase Orly’s professional-only products at discounted salon pricing instantly, including Orly GelFX Gel Nail Color, Orly GelFX Builder In A Bottle, Orly Nail Lacquers and Orly Breathable Treatment + Color.
“Since 1975, Orly has built a reputation on fearless innovation on what's new and next in nails, making it easy for professionals to choose the right products and ensure optimal results for every level of expertise,” said Tal Pink, VP of business development, Orly International Inc. “Partnering with BeauticianList was a logical next step in our ongoing commitment to delivering unparalleled quality, and it’s an incredible opportunity for the manufacturers to get behind a platform that unites industry professionals and promotes unique cross-marketing opportunities for brands.”
BeauticianList’s platform eliminates the hassle for both brands and licensed beauty professionals by verifying and claiming their individual licenses from the universal database. Once a license has been claimed, it cannot be reused by a different individual, thus eliminating the illegal “multiple use” of licenses.
Recognizing the need for seamless license verification, Orly and BeauticianList collaborated on an API integration that allows brands to instantly download a Shopify Plug-In for their transactional sites. By integrating with the API plugin, brands can maintain product integrity by either selling exclusively to the beauty professional or by offering professional-only discounts. Through the API, BeauticianList modernizes licensing verification by making the process completely automated, thus eliminating manual labor and missed sales opportunities.
For licensed professionals, being a member of BeauticianList offers a universal online profile to showcase their portfolios and communicate booking information to potential clients. Additionally, the platform serves as a one-stop destination for beauty enthusiasts to find salon services, giving them confidence about booking with a trusted beauty professional.
To get verified and shop for Orly products, visit here.