Erin Gallagher has joined APC Packaging’s
corporate headquarters as its new director of marketing. Gallagher comes to APC Packaging with over 20 years of experience in B2B marketing from several different industries including fashion & uniform apparel, food & beverage, software, telecommunications and advertising. For the last 16 years, she has managed the marketing strategy for four brands, seven locations and three countries. Gallagher’s background in digital marketing, tradeshows, strategy, website development, marketing automation and magazines will give her an edge in building up APC Packaging’s brand recognition and driving leads. Gallagher’s focus will be on growing the digital marketing presence, expanding into ecommerce and maintaining consistent branding across all medias.
"We are extremely excited to have Erin join the APC Packaging team,” said Lisa Lin, CEO of APC Packaging. “Her B2B experience, creativity and tactical attitude really appealed to us.”