Happi Staff01.16.20
Actress and recording artist Sofia Carson has been named as Revlon’s newest global brand Ambassador. Her first campaigns for Revlon ColorStay Foundation, Super Lustrous Lipstick and ColorStay Eyeliner will debut in spring 2020 along with several new launches yet to be announced.
“Since I can remember, one of my favorite places in the world was my mom’s vanity, where I discovered my love of fashion, beauty and the perfect red Revlon lipstick. I wore it at my very first dance recital and every recital, performance and dance competition after that. I felt invincible on stage in my red lipstick, like I could do and be anything,” said Carson. “I’m so proud to join the other incredible Revlon ambassadors who inspire me and countless women around the world. Revlon’s Live Boldly platform speaks to the woman I was raised to be; a woman who is fearlessly herself, and who boldly fights for her dreams.”
“I have watched Sofia evolve into a passionate, dynamic woman with a sparkling personality and infectious positive energy that touches everything she does from her acting and music projects to her commitment to charitable causes,” added Silvia Galfo, Revlon global brand president, “She’s the embodiment of our Live Boldly spirit.”
Carson began pursuing her passion for performing arts at a young age to become a young Hollywood actress and recording artist. Sofia’s music career has earned her a #1 Billboard album, two RIAA Golf Certified Albums, award nominations and 1.7 billion video views. As an actress, she is best known for her role as Evie in Disney’s “Descendants” and the Freeform television series “Pretty Little Liars: The Perfectionists.” Along the way, she has amassed a legion of international fans.
Carson will begin appearing on behalf of Revlon across all media platforms beginning in Spring 2020.
“Since I can remember, one of my favorite places in the world was my mom’s vanity, where I discovered my love of fashion, beauty and the perfect red Revlon lipstick. I wore it at my very first dance recital and every recital, performance and dance competition after that. I felt invincible on stage in my red lipstick, like I could do and be anything,” said Carson. “I’m so proud to join the other incredible Revlon ambassadors who inspire me and countless women around the world. Revlon’s Live Boldly platform speaks to the woman I was raised to be; a woman who is fearlessly herself, and who boldly fights for her dreams.”
“I have watched Sofia evolve into a passionate, dynamic woman with a sparkling personality and infectious positive energy that touches everything she does from her acting and music projects to her commitment to charitable causes,” added Silvia Galfo, Revlon global brand president, “She’s the embodiment of our Live Boldly spirit.”
Carson began pursuing her passion for performing arts at a young age to become a young Hollywood actress and recording artist. Sofia’s music career has earned her a #1 Billboard album, two RIAA Golf Certified Albums, award nominations and 1.7 billion video views. As an actress, she is best known for her role as Evie in Disney’s “Descendants” and the Freeform television series “Pretty Little Liars: The Perfectionists.” Along the way, she has amassed a legion of international fans.
Carson will begin appearing on behalf of Revlon across all media platforms beginning in Spring 2020.