What products will the pros be using in the new season? What looks will they be creating? What trends will they be starting? James Vincent, celebrity makeup artist and director of Education and Artist Relations for The Makeup Show, has released his annual Spring Trend Report.
The top eight trends of the Spring, according to Vincent, include:
1. Lashing Out
Whether you are layering up fauxlashes, building up the natural lash to beautiful new limits or painting on an unexpected color; the lash can be a statement that gets attention.
2. Patent Pending
Louis Vuitton, Gucci, and Chanel’s vinyl, high shine cheeks, lids and lips put extreme gloss back in the beauty map. An easy addition to any makeup look, this gloss trend takes it to new levels but let's you keep it simple at the same time.
3. Glitter and Smoke
This season’s glittery, smokey eye was a favorite for award season red carpets and showed up at shows like Brandon Maxwell.
4. Edge Play
Art inspired creases and liner have popped at shows like Anna Sui; a distressed take on eye makeup. As a reaction to the Instagramable eye and reality TV eye looks of the last few seasons, this artistic approach let's any makeup wearer show their creativity.
5. Neon Signs
Neon cat eyes, creases and lips glowed bright with a nod to new wave shades at shows like Versace and Anna Sui.
6. Hot Topic
Goth and grunge are back, giving the middle finger to today's conservative government in a beauty backlash. The runway and red carpet both saw stars like Billie Eilish and brands like Pinnacle, Smashbox and Kevyn Aucoin as they bring back deep oxbloods, vampy burgundies, chocolate browns and true blacks to the lip.
7. CBD as a beauty ingredient
As states decide and determine for themselves how marijuana will benefit their businesses’ ingredients, hemp and CBD oil are popping up everywhere. From mascara formulation at indie brands like Milk to hand creams and facial toners. What was once a demonized, weed is believed to have many benefits in beauty.
8. New Age New Me
The beauty industry is embracing wellness in formula and fashion. As clients become more aware of the ingredients in their product and how their favorite brands impact on the earth, many makeup lovers are looking in new cleaner directions.