Happi Staff04.02.20
Oral Fitness Inc. by Dale Audrey R.D.H., launched its latest White2Nite product line, inspired by Marilyn Monroe. The line’s signature White2Nite Natural Teeth Whitening Pen and limited-edition products embellished with Swarovski crystals will be available exclusively online on April 2.
As an independent oral healthcare brand for more than 13 years, Dale Audrey’s White2Nite products encourage self-care and center around the philosophy that the natural beauty of a smile shines brighter than any cosmetically derived look. Inspired by Marilyn Monroe’s smile, beauty and elegance, the White2Nite Marilyn Monroe line will introduce an all-new “selfie” generation of customers to a natural alternative for achieving a brilliant smile and oral hygiene regimen from the comfort of their homes.
“Oral Fitness’ partnership with the Marilyn Monroe brand reminds individuals to keep smiling while helping them look and feel their best,” said Dale Audrey, R.D.H., founder and CEO of Oral Fitness Inc. “As a beauty icon with a showstopping smile, Marilyn Monroe inspired others to embrace, and even highlight, their natural beauty, making her the perfect face to represent our mission.”
“While Marilyn was known for her glamour, she was also an advocate for inner beauty and inspired other women with her mantra ‘a smile is the best makeup a girl could wear,’” said Katie Jones, Vice President of Brand at Authentic Brands Group, owner of The Estate of Marilyn Monroe. “Her smile was one of her most beautiful and recognizable features, so this collaboration with Oral Fitness is a natural fit for the brand.”
The White2Nite Marilyn Monroe line will launch this month with a social media contest encouraging fans to share what keeps them smiling even in challenging times on Facebook and Instagram for the chance to win a one-year supply of White2Nite product.
New White2Nite Marilyn Monroe product is slated to roll out through 2020 at leading retailers and online at White2Nite.com.
As an independent oral healthcare brand for more than 13 years, Dale Audrey’s White2Nite products encourage self-care and center around the philosophy that the natural beauty of a smile shines brighter than any cosmetically derived look. Inspired by Marilyn Monroe’s smile, beauty and elegance, the White2Nite Marilyn Monroe line will introduce an all-new “selfie” generation of customers to a natural alternative for achieving a brilliant smile and oral hygiene regimen from the comfort of their homes.
“Oral Fitness’ partnership with the Marilyn Monroe brand reminds individuals to keep smiling while helping them look and feel their best,” said Dale Audrey, R.D.H., founder and CEO of Oral Fitness Inc. “As a beauty icon with a showstopping smile, Marilyn Monroe inspired others to embrace, and even highlight, their natural beauty, making her the perfect face to represent our mission.”
“While Marilyn was known for her glamour, she was also an advocate for inner beauty and inspired other women with her mantra ‘a smile is the best makeup a girl could wear,’” said Katie Jones, Vice President of Brand at Authentic Brands Group, owner of The Estate of Marilyn Monroe. “Her smile was one of her most beautiful and recognizable features, so this collaboration with Oral Fitness is a natural fit for the brand.”
The White2Nite Marilyn Monroe line will launch this month with a social media contest encouraging fans to share what keeps them smiling even in challenging times on Facebook and Instagram for the chance to win a one-year supply of White2Nite product.
New White2Nite Marilyn Monroe product is slated to roll out through 2020 at leading retailers and online at White2Nite.com.
