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Faultless Brands is Acquired

130-year old family-owned business made Niagara, Boni Ami and more.

Faultless Brands is Acquired

Happi Staff06.02.20

Private equity firm Architect Equity has acquired Faultless Brands, the Kansas City, MO-based maker of Faultless, Niagara and Magic laundry products, Bon Ami and Kleen King cleaning products and Trapp Fragrances.

Faultless Brands had been family owned for more than 130 years.

“We believe that Architect Equity is an excellent partner to help take our Brands and business to the next level by supporting innovation and other growth initiatives across our portfolio,” said Sean Williams, CEO of Faultless Brands.

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