“We want to thank all of our loyal customers, dermatologists and partners who have helped put this brand on the map. It has been our absolute pleasure to serve you all of these years,” the company wrote on its website.
L’Oréal USA acquired Clarisonic’s maker, Pacific Bioscience Laboratories, in 2011, lured by the device’s leading spot in the marketplace $1 billion US at-home skin care devices marketplace. The company was founded in 2001 and launched Clarisonic in 2004. At the time of the deal with L’Oréal, PBL had 300 employees and operated corporate headquarters and manufacturing facility in Redmond, WA.
Terms of the 2011 deal with L’Oréal were not disclosed.
“This is a strategic acquisition for L’Oréal,” said Frédéric Rozé, then president and CEO of L’Oréal USA. “Devices are rapidly emerging globally as an important new skin care category. Clarisonic is successful and the fast growing premium brand in this segment. We think that together with PBL, we will create in Redmond an outstanding center of innovation for L’Oréal. Upon closing of the transaction, the Clarisonic brand will join the portfolio of L’Oréal Luxe and benefit from its worldwide presence.”
Clarisonic has sold several versions of its brush including Clarisonic Mia, Clarisonic Plus and Pro, and the Clarisonic Opal Sonic Infusion System to men’s and newer versions for anti-aging.
Happi will provide more updates on this announcement.