Happi Staff08.25.20
Creativity still burns brightly at Byredo. The luxury lifestyle brand, best known for its candles and personal scents, is entering the color cosmetics category on October 1 with an eponymous line created in collaboration with makeup artist Isamaya Ffrench.
The line includes 15 blendable Color Sticks for eyes and lips, mascaras and eyeliner, and lip balm. Prices range from 29 to 39 euros ($34-46) and will debut on October 1 in more than 30 doors globally, including freestanding Byredo stores and the website, as well as Saks Fifth Avenue in the US, Selfridges in the UK, Galeries Lafayette and Le Bon Marché in France, and NK in Stockholm.
The debut will be followed quickly with the introduction of five-shade eye shadow palette in November. Next year, Byredo plans to roll out an 18-color palette in February.
The line includes 15 blendable Color Sticks for eyes and lips, mascaras and eyeliner, and lip balm. Prices range from 29 to 39 euros ($34-46) and will debut on October 1 in more than 30 doors globally, including freestanding Byredo stores and the website, as well as Saks Fifth Avenue in the US, Selfridges in the UK, Galeries Lafayette and Le Bon Marché in France, and NK in Stockholm.
The debut will be followed quickly with the introduction of five-shade eye shadow palette in November. Next year, Byredo plans to roll out an 18-color palette in February.
