IBA is a non-profit trade association with more than 700 member companies. It provides benefits and services that allow companies to elevate their brand to the next level, domestically and abroad. The organization has been advocating for entrepreneurial, independent beauty companies since 1974.
IBA's foundation is built on four pillars: education, member service, reasonable legislation, and networking. These pillars translate to IBA's member experience while also solidifying its place in the industry, said the organization.