Reporting to Christine Burger, founder & CEO of Noodle & Boo LLC, Carlo will be responsible for leading the firm’s worldwide sales organization. She will focus on strengthening industry and retail partnerships, new sales channels, as well as, leading the way for a stronger more robust international distribution.
“Judy’s proven track record in our category makes her an invaluable addition to the team,” commented Burger. “What sets her apart from other qualified executives is an alignment of values and commitment to, not only product innovation and excellence, but also social responsibility and philanthropy.” Burger continued, “While we’ve enjoyed 12 years of double-digit growth, I’m thrilled to have Judy oversee the strategic direction of new sales and distribution channels, as well as, bring her depth of knowledge to product development and marketing.”
Carlo joins Noodle & Boo with extensive experience in global branding, marketing, sales, business development and distribution strategy in the baby and beauty categories. She has a passion for building diverse, entrepreneurial teams and driving growth through both traditional channels and strategic partnerships. She has held executive leadership and strategic brand development roles at Mustela Baby and Maternity Skincare, L’Oreal, Unilever, Shiseido and strategic consulting for Color Wow Hair and Pipette Clean Baby Care.
“I am very excited to join the Noodle & Boo team,” Carlo shared, “especially during this exciting time of growth. I look forward to playing a critical role in driving the strategic planning efforts plus working with our retail and online partners to bring Noodle & Boo to new and expectant parents everywhere.”