Charles Sternberg, Assistant Editor05.04.21
Colorsmith, first launched in the US in June 2020, has debuted in the UK, offering men a custom, personalized at-home hair color experience.
Colorsmith's made-to-order men's hair color is individually crafted by professional licensed colorists at the brand's London headquarters and is never premixed or premade. Every order comes with custom color, personalized, easy-to-follow instructions, coloring tools and access to colorists who can help at every step.
Colorsmith's Grey Reduction Program is designed for men who want to keep their salt and pepper look or gradually cover their greys over time. Powered by patented color-mixing technology, Colorsmith was created by the makers of award-winning hair color company eSalon.
"As the global demand for customization and convenience continues to grow, we're thrilled to broaden Colorsmith's footprint to the UK and help demystify the hair color process so that every man can color their hair with ease and confidence," said Graham Jones, CEO of Colorsmith. "Every facet of Colorsmith was thoughtfully designed to give men a completely customized experience from start to finish."
Grounded in tech and color theory, Colorsmith's tested hair color formula contains quality ingredients including Vitamin E, Keratin and Soybean Protein and is free from ammonia.
How Does the Service Work?
After creating a profile on Colorsmith.co, fill out a quick Colour Quiz, which will help the brand's colorists craft a unique shade. The individually dispensed formula and personalized instructions are then prepared, packed, and delivered discreetly to your door.
Dedicated colorists are available to give advice and guidance throughout the entire process – from the online quiz to color application.
What's Included in the Box?
In addition to the custom color and developer, each Colorsmith order includes everything needed to apply color effortlessly at-home, including personalized instructions, two pairs of non-latex gloves, an application tool, shampoo and conditioner packets, as well as stain guard and stain remover.
A single Colorsmith order costs £24.00 ($33.23). The brand's Color Plan costs £19.00 ($26.31) per order and is autoshipped on a set schedule, with the option to pause, skip or cancel at any time.
Colorsmith's made-to-order men's hair color is individually crafted by professional licensed colorists at the brand's London headquarters and is never premixed or premade. Every order comes with custom color, personalized, easy-to-follow instructions, coloring tools and access to colorists who can help at every step.
Colorsmith's Grey Reduction Program is designed for men who want to keep their salt and pepper look or gradually cover their greys over time. Powered by patented color-mixing technology, Colorsmith was created by the makers of award-winning hair color company eSalon.
"As the global demand for customization and convenience continues to grow, we're thrilled to broaden Colorsmith's footprint to the UK and help demystify the hair color process so that every man can color their hair with ease and confidence," said Graham Jones, CEO of Colorsmith. "Every facet of Colorsmith was thoughtfully designed to give men a completely customized experience from start to finish."
Grounded in tech and color theory, Colorsmith's tested hair color formula contains quality ingredients including Vitamin E, Keratin and Soybean Protein and is free from ammonia.
How Does the Service Work?
After creating a profile on Colorsmith.co, fill out a quick Colour Quiz, which will help the brand's colorists craft a unique shade. The individually dispensed formula and personalized instructions are then prepared, packed, and delivered discreetly to your door.
Dedicated colorists are available to give advice and guidance throughout the entire process – from the online quiz to color application.
What's Included in the Box?
In addition to the custom color and developer, each Colorsmith order includes everything needed to apply color effortlessly at-home, including personalized instructions, two pairs of non-latex gloves, an application tool, shampoo and conditioner packets, as well as stain guard and stain remover.
A single Colorsmith order costs £24.00 ($33.23). The brand's Color Plan costs £19.00 ($26.31) per order and is autoshipped on a set schedule, with the option to pause, skip or cancel at any time.