06.08.21
Consumers are heading back to beauty salons. With lockdowns lifted, salons reopened and vaccines widely available, the US has seen a rush back to beauty services—up 87% from this time last year. According to Booksy, waxing appointments are up 119% from a year ago, underscoring the popularity of the phrase, "waxed and vaxxed."
Booksy is a beauty and wellness appointment app with 13 million users. Other in-demand services, according to Booksy, include:
• Spray tan, up 126%
• Anti-cellulite massage, up 82%; and
• Botox, up 167%.
The data underscores consumer energy, excitement and a joyous return to self-care practices, acccording to Booksy.
Booksy is a beauty and wellness appointment app with 13 million users. Other in-demand services, according to Booksy, include:
• Spray tan, up 126%
• Anti-cellulite massage, up 82%; and
• Botox, up 167%.
The data underscores consumer energy, excitement and a joyous return to self-care practices, acccording to Booksy.