01.27.22
Actress and influencer Peyton List debuted Pley Beauty for 2022. According to the company, this sustainable beauty brand also features "high impact" formulas. The full line of color cosmetics ranges in price from $16-$36 and includes eyeshadow palettes, eyeliner, lip tint, blush and face gems in a variety of bright and “pleyful” shades.
Celebrity makeup artist Melissa Hernandez, will serve as the brand’s Director of Artistry, consulting on campaign and marketing artistry and serving as an educator for the brand.
As a Certified Plastic Neutral brand, Pley Beauty, in partnership with rePurpose Global, removes an equivalent amount of waste from nature for every piece of plastic sold, said the company. In addition, nearly all Pley Beauty packaging is made from recycled materials.
In collaboration with Sony Pictures Consumer Products, Pley Beauty will celebrate the brand’s launch with a limited-edition capsule collection, inspired by Netflix’s hit series “Cobra Kai,” in which List stars as Tory Nichols. Ranging in price from $18 - $42, the limited-time-only collection will feature an eyeshadow palette, blush/highlighter, facial mist, lip tint and face gems.
Pley Beauty is now on PleyBeauty.com and at Revolve.com in February.
Celebrity makeup artist Melissa Hernandez, will serve as the brand’s Director of Artistry, consulting on campaign and marketing artistry and serving as an educator for the brand.
Noteworthy on Netflix
As a Certified Plastic Neutral brand, Pley Beauty, in partnership with rePurpose Global, removes an equivalent amount of waste from nature for every piece of plastic sold, said the company. In addition, nearly all Pley Beauty packaging is made from recycled materials.
In collaboration with Sony Pictures Consumer Products, Pley Beauty will celebrate the brand’s launch with a limited-edition capsule collection, inspired by Netflix’s hit series “Cobra Kai,” in which List stars as Tory Nichols. Ranging in price from $18 - $42, the limited-time-only collection will feature an eyeshadow palette, blush/highlighter, facial mist, lip tint and face gems.
Pley Beauty is now on PleyBeauty.com and at Revolve.com in February.