11.30.22
Beekman 1802 has opened its first-ever holiday pop-up shop and livestream event at the Seaport in Manhattan. The Beekman 1802 Kindness Holiday Shop opened to the public on yesterday at Live Rocket Studios at 22 Fulton Street. The livestream shopping event is scheduled for December 1; it will be streamed online at Beekman's website.
Live Rocket is a global livestream commerce platform launched in October 2021 by HSN's former CEO Mark Bozek.
"Mark was instrumental in launching Beekman 1802 on television and establishing our loyal following which has contributed to our current reign on QVC and HSN," said Beekman 1802's CMO, Brad Farrell. "We are excited to be working with Mark and his team to combine an immersive retail and digital experience in a way that's never been done before."
"While many brands are attempting to drive incremental revenue via livestream, Beekman 1802 has been at the forefront of livestream shopping and successful in driving both real-time sales and viewership. Combined with Live Rocket's first record-breaking livestream powered by Firework last summer, we look forward to this unique combination-activation," said Bozek.
Live Rocket is a global livestream commerce platform launched in October 2021 by HSN's former CEO Mark Bozek.
"Mark was instrumental in launching Beekman 1802 on television and establishing our loyal following which has contributed to our current reign on QVC and HSN," said Beekman 1802's CMO, Brad Farrell. "We are excited to be working with Mark and his team to combine an immersive retail and digital experience in a way that's never been done before."
"While many brands are attempting to drive incremental revenue via livestream, Beekman 1802 has been at the forefront of livestream shopping and successful in driving both real-time sales and viewership. Combined with Live Rocket's first record-breaking livestream powered by Firework last summer, we look forward to this unique combination-activation," said Bozek.