03.21.23
National Fragrance Day shares a special milestone with the debut of Robert Piguet’s year-long Fête de Fracas, a celebration of the iconic scent that has been adored for generations.
Robert Piguet Parfums is renowned for creating extraordinary fragrances, according to the brand. Celebrity fans include Kerry Washington, Kate Beckinsale, Iman, Linda Evangelista, Uma Thurman, Madonna and Martha Stewart. And, this spring, the brand is celebrating 75 years of Fracas.
Fracas, the jewel in the crown of Piguet’s collection, is the 1948 game-changer and long-time trendsetter. Legendary perfumer Germaine Cellier sought to create a scent that would make its wearer feel like a bombshell. Its legacy has earned Fracas its place in the Fragrance Foundation Hall of Fame.
Widely celebrated for its timeless elegance, Fracas contains delicate floral notes interlaced with rich, velvety undertones. With tuberose and jasmine accords, the concoction clings to a woman’s skin and warms with her unique chemistry. Rich accents of sandalwood and delicate musk enhance its brilliance and complexity lending a lush texture to the composition.
Robert Piguet Parfums is launching the #MyFracas social campaign, asking consumers to recall a memory of a loved one or a chance meeting that changed their life. Fans of the brand are invited to share their stories at #MyFracas for the chance to win a set of Fracas top sellers including a 50ml Perfume, luxury Hair Mist and Body Lotion Set valued at over $500.
Robert Piguet Parfums are available at Net-a-Porter, Bergdorf Goodman, Neiman Marcus.com, SaksFifthAvenue.com, Amazon’s Premium Beauty Destination and Robert Piguet Parfums.com.
