Catalina finds a common theme in the top products purchased by consumers over the past year.
Looking back at the last 52 weeks of data beginning with the week ending Feb. 15, 2020, Catalina's Buyer Intelligence Database shows that the top 5 categories seeing the greatest sales growth over the past year have been those helping keep the coronavirus at bay. The St. Petersburg, FL-based company provides shopper intelligence and targeted media that personalizes the shopper journey.