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    SCC News

    Byredo Launches Makeup Collection

    Collaboration with Isamaya Ffrench debuts in October.

    Byredo Launches Makeup Collection
    Byredo got its start with fragrance. Next up, color cosmetics.
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    Happi Staff08.25.20
    The creativity still burns at Byredo, the luxury lifestyle brand that's made its mark in perfume and home fragrance, as well as leather goods and other accessories. Now the company is rolling out a color cosmetics collection that Founder Ben Gorham created with Isamaya Ffrench, a makeup artist.

    The line includes 16 shades of Colour Sticks that may be applied to eyes and/or lips. Byredo's collection also includes lipstick in 15 shades, mascara and liquid eyeliner and lip balm. Price points range from 29 euros ($34) to 39 euros ($46), and will launch October 1 in more than 30 doors globally. Besides being available in some Byredo stores, the makeup collection will also be available at Saks Fifth Avenue in the US, Selfridges in the UK, Galeries Lafayette and Le Bon Marché in France, and NK in Stockholm. The collection will also be available online at Byredo.com.

    The initial launch will be quickly followed in November with an eye shadow palette in five colors, with an 18-color palette planned for February 2021.

     

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