The Dr. Squatch line includes nine soap varieties including Coal Tar, Gold Moss Scrub, Nautical Sage, Bay Rum, Cedar Citrus, Spearmint Basil, Eucalpytus Yogurt, Cool Fresh Aloe and Deep Sea Goats Milk. Each 5oz square retails for $7. All of them are cold-processed and hand made in the US. For now, the company offers few ancillaries, but CMO AJ Fountain insists that more men's toiletries are on the way.
Slideshows
Now, Squatch This!
Dr. Squatch offers an array of soaps and men's grooming products.
That's Cool.
Cool Fresh Aloe is made from real aloe which, according to Dr. Squatch, ensures a deep clean that won't dry you out. This restorative blend also contains soothing clover.
A Close Shave and More
The Dr. Squatch line includes a variety of grooming aids, including shave mugs, shave soap and shave brush.
Down by the Bay...
Bay Rum is a classic scent in men's grooming. Now Dr. Squatch has captured the essence of West Indies bay leaf in this bar soap offering.
It's for You...
Subscription services account for a big part of Dr. Squatch's sales.
Slough It Off!
Pine Tar is the lone exfoliating bar in the Dr. Squatch lineup. The formula contains real pine extract, along with exfoliating and nourishing oatmeal and sand, and soothing shea butter.
SOS! Save Our Soaps!
To help your soap last through shower after shower, Dr. Squatch offers a cedar soap block (at left) for $15.
By Tom Branna, Editorial Director 03.07.16
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