Goodbye, CSPA...Hello Household & Commercial Products Association

Say goodbye to 2017 and CSPA. Some time in the new year, the Association will have a new name.

Later this year, the Consumer Specialty Products Association (CSPA) will become the Household & Commercial Products Association (HCPA). The move was made, in part, to eliminate questions about what a specialty product is and isn't, according to Association President and CEO Steve Caldeira. 

“We needed a deep dialogue around the name and logo,” he told Happi. “People didn’t know who we were and what we represent.”

They will now. The new name is Household & Commercial Products Association, and it includes the tagline: “Innovative Products For Home. Work. Life.” According to Caldeira, the change is the result of a nearly year-long process that was based on the findings of comprehensive research, multiple focus groups and key stakeholder input.

Read some of the hightlights from the annual meeting in the January issue of Happi, which will be off press next week. Here are scenes from the recent CSPA Annual Meeting.
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