It’s cool, almost blue and regal to you...Pantone’s Color of the Year for 2018 is Ultra Violet. According to sources at Pantone: “A dramatically provocative and thoughtful purple shade, Pantone 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us towards the future.” This color was seen all over the runways at the most recent New York Fashion Week as well. Happi rounded up some household and personal care products showcasing this royal, versatile hue.
Slideshows
Purple Reign
Check out intriguing products featuring the new Color of the Year.
Butter London
Pantone teamed up with Butter London for a special Color of the Year collection to be sold at Sephora stores and online. This is an annual collaboration between the beauty leader and the global color authority.
Skinceuticals Serum
H.A. Intensifier is an actual purple formulation that when blended, dries clear. This multi-beneficial formula contains a high concentration of pure hyaluronic acid (HA), proxylane and purple rice extract. It works to stimulate hyaluronic acid production in skin while also preventing its depletion.
The Body Shop White Musk
The brand’s most iconic and best-selling fragrance, White Musk is a long-lasting scented symphony of pure, cruelty-free musk. It is the perfect light, floral fragrance ideal for warmer weather and features a purple font on the classic packaging.
Grape Expectations
The newly renovated Garnier Color Sensation Permanent Color Crème has been exclusively designed to deliver bright and bold trend colors that nourish hair while they color. The formula boasts 100% gray coverage capabilities that result in fully colored hair from root to tip. To enhance the color experience, the kit includes a fragrant fruit oil concentrate mix-in and rose infused after-color conditioner.
The Ultraviolet Edge
Urban Decay’s global philanthropic initiative, The Ultraviolet Edge, aims to support organizations that fight for the rights of women everywhere. Throughout 2017, they’re on track to donate another $1 million; this puts the brand well on its way to the five-year goal of $3 million.
By Melissa Meisel, Associate Editor 01.15.18
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