Salt Lake City, UT
Sales: $1 billion
Sales:$1 billion (estimated).
Key Personnel:Dan Huish, chief executive officer.
Major Products:Laundry, automatic dishwasher and liquid dishwashing detergents manufactured under its own brands, as well as private label and contract manufacturing.
Comments:In a bold move, Huish may leapfrog Henkel and Church & Dwight to become the No. 2 player in the U.S. laundry detergent category. At press time, Huish was said to be finalizing a deal to acquire Unilever’s North American laundry detergent business. Huish is already the biggest player in the U.S. private label laundry category, but with the acquisition of brands such as All, Snuggle, Wisk and Surf, Huish’s sales would reach $2 billion. That’s still well behind P&G’s $5 billion in sales, but ahead of Henkel and C&D.
Huish was acquired by Vestar Capital Partners last year.