07.03.08
North Hollywood, CA
818.759.2400
www.opi.com
Sales: $400 million
Sales:
$400 million.Key Personnel:
George Schaeffer, president and chief executive officer; Suzi Weiss-Fischmann, executive vice president and artistic director; Eric Schwartz, chief operating officer and general counsel; William Halfacre, executive vice president of sales.Chief Scientific Officers:
Paul Bryson, director of research and development; Sunil Sirdesai, director of research and development.Chief Marketing Officer:
David Trocker, vice president of marketing; Lori Justice, vice president of conceptual product development and advertising.
Major Products:
Nail lacquers.New Products:
Mod About Brights collection, Retro Fun in the Sun collection, Beyond Chic collection, Tropical Citrus Scrub, Tropical Citrus Massage, Cucumber Scrub, Cucumber Massage.Comments:
OPI’s Russian Navy nail lacquer was a cult favorite in 2007. The metallic deep-sea indigo polish was part of the Russian Collection that debuted for Holiday 2007.Next on deck for the nail lacquer industry leader is La Collection de France, a palette of richly-saturated shades of purple-blue, peacock green, burgundy, ruby red, deep brown and black, accented with mustard yellow, burnt orange and cobalt.