Sales: $762 million
Key Personnel: Mike Jatania, chief executive officer; Jon Osborne, chief operating officer; David Cardno, chief financial officer; Aart Weijburg, non-executive director; Charles Hinkaty, non-executive director.
Major Products: Hair care—Aqua Net, Finesse, Harmony, Vosene, Once, Brisk, Bristow, Té Tao; Cosmetics and skin care—CD, Tura, Lypsyl, Christy, Handsan, Crisan, Witch skin care (licence), CCS Footcare (distributor); Bath and fragrance—Woods of Windsor, Yardley; Oral care—Brilliant Rapid White, Clinomyn (distributor).
New Products: Yardley Heritage fragrance collection, Witch Skin Care (license), Vosene Kids 3-in-1 conditioning shampoo and leave-in spray with head lice repellent, Woods of Windsor floral fragrance collection.
Comments: On April 1, Lornamead finalized a licensing agreement with DeWitt to become the licensee for the Witch skin care brand, as well as distributor for the CCS foot care and Clinomyn oral care brands.
Witch is an international facial skin care brand and the license agreement—which allows Lornamead to use and promote the Witch trademark—covers 31 countries. Clinomyn, which includes deep-cleaning specialty toothpastes, is popular with smokers. CCS includes clinically-tested and dermatologically-approved foot cream and balm. Both will be part of the Lornamead’s health and beauty portfolio. Brand rights will be acquired under a distribution agreement, allowing Lornamead to sell and promote the brands across the UK and Republic of Ireland.
Lornamead has been actively updating the look and expanding the offerings in some of its most venerable lines. Earlier this year, it redesigned the Finesse line and last month it rolled out Yardley’s Heritage Fragrance collection. Billed as modern beauty classics inspired by English florals, there are three scents in the new range—Geranium, Hyacinth and Orange Blossom—housed in a chic vintage-inspired, floral print gift boxes with a 50ml bottle.