Sales: $510 million (estimated).
Key Personnel: John Paul DeJoria, co-founder and chairman; Angus Mitchell, co-owner and artistic director of education.
Major Products: Professional hair care products sold under such brands as Paul Mitchell, Tea Tree, Awapuhi and Mitch.
New Products: Heavy Hitter deep cleansing shampoo.
Comments: With retail sales approaching $1 billion, John Paul Mitchell Systems’ products can be found in nearly 90 countries around the world. And the company also teaches what it preaches, by operating more than 100 Paul Mitchell schools in the US.
Co-founder John Paul DeJoria has created more than a dozen companies over the years, but that hasn’t kept him from advocating for a variety of causes. Last month, the company joined Cruelty Free International in supporting the US Humane Cosmetics Act.
“Paul Mitchell is the first professional hair care brand to take a strong stance against animal testing…we just refused to do it,” said DeJoria, who remains chairman of Paul Mitchell. “Since our beginning in 1980, we have been extremely proud to be cruelty free.
We are honored to join Cruelty Free International in supporting the Humane Cosmetic Act to end cosmetic testing on animals in the United States.”
The Humane Cosmetics Act (HR4148) would enhance worldwide momentum in ensuring animals are not harmed in the process of creating or manufacturing cosmetics, has been introduced by Congressman Jim Moran, D-VA. The Humane Society of the United States’ Be Cruelty-Free U.S.A. campaign applauds Moran for introducing federal legislation to prohibit animal testing for cosmetics manufactured or sold in the US.
If passed, the Humane Cosmetics Act, H.R. 4148, would:
- Make it unlawful for anyone to conduct or commission cosmetic animal testing in the US and
- Prohibit selling, offering for sale or transporting any cosmetics in interstate commerce if the final product or any component was developed or manufactured using animal testing.