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    Top Companies Report

    The International Top 30

    Present Tense, Future Tense

    The International Top 30
    Related CONTENT
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    Happi Staff08.05.20
    No, this is no grammar lesson. Conjugating verbs and diagramming sentences was always a painful exercise back in my parochial school days. But painful and tense are two adjectives that perfectly capture the current atmosphere in many consumers’ homes, retail stores and every company in the fast-moving consumer goods supply chain. The mood is definitely somber in The International Top 30, our annual look at the leading players in the global household and personal products industry with headquarters outside the US.

    For nearly every company in The International Top 30, 2019 was successful and, comparatively, uneventful. Sales grew in the low single digits in established markets and in the mid-single digits in emerging ones. NPD was focused on making cleaning easier and faster, and personal care followed the latest fashions tweaked by novel skin-caring ingredients. All that changed, of course, when China’s economy came to a skidding halt late last year and soon, countries throughout Europe were overrun by COVID-19. The result was a disastrous first quarter that was sure to spill into Q2. The good news is that many of the home countries in The International Top 30 did a great job of shutting down and re-opening responsibly. Observers note China’s economy, the first to suffer from the pandemic, is also providing lessons on how to get things moving again, and more good news is coming out of India, where Nielsen reports markets are in recovery mode and governments and companies can learn a lesson or two about how to get economies growing again. Need more good news? When disaster strikes, the global household and personal products industry is always the first to respond, and the pandemic was no different as our readers switched gears to produce sanitizer and disinfectant, and donate to charities around the world.

    So, who’s on first? Unilever, of course, which debuted in the No. 1 spot when we began The International Top 30 in 1991 and has held the pole position through good times and bad. Next is L’Oréal, the perennial runner-up which also happens to be the largest pure-play beauty company in the world. After Unilever and L’Oréal, however, our list is never static, as a variety of companies have climbed over one another to claim spots three through 10.

    We hope you enjoy this edition of The International Top 30 and remember to visit Happi.com or pick up our July issue to see how Unilever, L’Oréal, Shiseido and the rest compare to the US-based companies which make up The Top 50. 

    1. Unilever
    The Netherlands • $36.3 billion

    2. L’Oreal
    France • $33.4 billion

    3. Shiseido
    Japan • $12.0 billion

    4. Henkel
    Germany • $11.7 billion

    5. Kao
    Japan • $10.2 billion

    6. LVMH
    France • $7.6 billion

    7. Beiersdorf
    Germany • $7.0 billion

    8. Reckitt Benckiser
    United Kingdom • $6.4 billion

    9. Amorepacific
    South Korea • $5.4 billion

    10. LG
    South Korea • $5.3 billion

    11. Chanel
    France • $4.1 billion

    12. Boticário Group
    Brazil • $3.8 billion

    13. Avon Products
    United Kingdom • $3.6 billion

    13. Natura &Co
    Brazil • $3.6 billion

    15. GlaxoSmithKline
    United Kingdom • $3.3 billion

    16. Kosé
    Japan • $3.0 billion

    16. Groupe Rocher
    France • $3.0 billion

    18. Puig
    Spain • $2.0 billion

    19. Pola Orbis
    Japan • $1.9 billion

    20. L’Occitane
    France • $1.7 billion

    21. Lion
    Japan • $1.5 billion

    21. Pierre Fabre
    France • $1.5 billion

    23. Clarins
    France • $1.4 billion

    23. Oriflame
    Sweden • $1.4 billion

    25. Lush
    United Kingdom • $1.2 billion

    26. Belcorp
    Peru • $1.1 billion

    27. McBride
    United Kingdom • $948 million

    28. Yanbal
    Peru • $885 million

    29. Sunstar
    Switzerland • $811 million

    30. Shanghai Jahwa
    China • $810 million
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