Sales: $255 million (estimated).
Key Personnel: Keech Combe Shetty and Akshay Shetty, co-chief executive officers.
Major Products: Hair care, oral care, men’s grooming and feminine health products.
Comments: Beards have been big of late, and that’s good news for Combe and its Just For Men line, which also offers products to keep grey whiskers at bay. In fact, the brand is the title sponsor (again) of the US National Beard and Moustache Championships, which will take place in Brooklyn, NY on Nov. 7, 2015.
“We wanted to know how men feel about their facial hair because our mission at Just For Men is to help them feel confident about their look — whether that look includes gray or not,” Ralph Marburger, Just For Men brand director, said last year about the 2014 competition, which the brand also sponsored. “With the Just For Men World Beard and Moustache Championships about to prove who has the world’s finest beard or ‘stache, we felt now was the perfect time to celebrate the power of facial hair.”
And even if the hipster-driven facial trend trend has hit its peak, don’t count Combe out. The company’s roster also includes Lectric Shave and Williams Mug Shaving Soap, so consumers can continue to buy Combe’s products.
Privately held by the Combe family, founder Ivan B. Combe’s granddaughter and her husband are now steering the ship following Chris Combe’s retirement last year.
In March, the Consumer Healthcare Products Association (CHPA) awarded the Ivan D. Combe Lifetime Achievement Award to Christopher B. Combe. According to CHPA president and CEO Scott Melville, one of Chris Combe’s greatest accomplishments “was expanding Combe Incorporated’s international market. He took the company global before ‘going global’ was a thing, and today international sales represent 40% of the overall business.”