Sales: $215 million
$215 million (estimated)
Mark Landry, chief executive officer and president
Detergents—Fab, Dynamo, Ajax, ABC, Arctic Power (Canada). Laundry aids—Rit dye, Niagara spray starch, Final Touch Fabric Softener, Sunguard
Earlier this year, Phoenix Brands handed over the Sunlight branded hand and machine dish care business to Sun Products. Sun acquired the trademark as part of the North American laundry acquisition deal with Unilever. Phoenix had licensed the distribution rights to Sunlight, which has net sales of approximately $60 million and was a leading brand in the Canadian marketplace.