During the second quarter of 2015, NuGene began recruiting and training sales representatives who will concentrate on opening new distribution channels while providing each existing customer with a dedicated point of contact within the company. NuGene also expanded its consumer product line. Management believes that this will provide first-time consumers with an attractive introductory means of evaluating NuGene products on a trial basis.
NuGene’s research team continued to develop additional consumer products, with the development of a facial mask, facial scrub and hydrating shampoo which management expects to launch later in 2015.
The company’s subsidiary, NuGene BioPharma, Inc., continues to develop the SkinGuardian product line of skin protectant, antiseptic and moisturizing lotion, and the company acquired SkinGuardian in March 2015. Management anticipates launching the SkinGuardian product with the added stem cell media during the latter part of 2015 or early 2016 in OTC departments of pharmacies and other distribution channels.