06.01.16
Bare Escentuals: After more than 20 years of service, Leslie Blodgett, former CEO and creator of bareMinerals, has decided to step down from her current advisory role with the company in order to focus her time on outside interests and explore other personal projects, according to the company. Following her departure, Blodgett will still serve as a key member of the recently created Shiseido Americas Creative Center led by Marc Rey, president and CEO of Shiseido Americas.
Most recently serving in an advisory capacity, Blodgett became Bare Escentuals’ executive chairman in 2010, after 16 years as CEO and taking the company public in 2006. She revolutionized the makeup industry by popularizing mineral-based cosmetics with the launch of bareMinerals in 1995, and after the company joined the Shiseido Co. family of brands in March 2010, she was able to introduce bareMinerals’ innovative line to countless women worldwide, with products now available in 35 countries.
Most recently serving in an advisory capacity, Blodgett became Bare Escentuals’ executive chairman in 2010, after 16 years as CEO and taking the company public in 2006. She revolutionized the makeup industry by popularizing mineral-based cosmetics with the launch of bareMinerals in 1995, and after the company joined the Shiseido Co. family of brands in March 2010, she was able to introduce bareMinerals’ innovative line to countless women worldwide, with products now available in 35 countries.
