08.01.16
Physical and environmental stressors are wreaking havoc on hair all the time; that’s the new message being touted by Dove Men+Care Hair in a new campaign for the brand’s 2-in-1 shampoos and conditioners.
To educate men on the impact physical and environmental stressors are placing on their hair, Dove Men+Care Hair created the Real Life Tested video, which showcases all of the stressors professional skateboarder and real dad Andy Schrock puts his hair through simply by juggling a busy schedule with being a caring dad. The Unilever brand has also partnered with Dr. Glynis Ablon, a board certified dermatologist and associate clinical professor of dermatology who has studied the impact of stress on both hair and skin.
To educate men on the impact physical and environmental stressors are placing on their hair, Dove Men+Care Hair created the Real Life Tested video, which showcases all of the stressors professional skateboarder and real dad Andy Schrock puts his hair through simply by juggling a busy schedule with being a caring dad. The Unilever brand has also partnered with Dr. Glynis Ablon, a board certified dermatologist and associate clinical professor of dermatology who has studied the impact of stress on both hair and skin.