Under Steele’s leadership, her team is responsible for the commercial execution and marketing for the Elizabeth Arden brand (skin care, color and fragrance) and for designer fragrances (Juicy Couture, John Varvatos, White Diamonds Elizabeth Taylor, and Wildfox) in the US prestige market, including brick and mortar, e-commerce and direct-to-consumer channels.
Steele joined Elizabeth Arden in 1997 as regional manager for the New York area, and has since held a number of sales and marketing positions within the company. In global fragrance marketing, she collaborated with fragrance partners and the Elizabeth Arden team to develop award-winning fragrance concepts for the Elizabeth Arden brand as well as celebrity fragrance brands, most notably Elizabeth Taylor and Britney Spears.
Previously, she spent 10 years working at Unilever Canada. In her last role at Unilever, Steele was the director of marketing in the food and beverage division in Toronto.
A graduate of The Ivey School of Business at Western University in London, Canada, Steele holds an Honors Bachelor of Arts degree in Business Administration. She is an active alumna mentor to graduating students.
Raised in Winnipeg, Canada, she currently lives in New York City.
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