05.01.17
Laneige products are available for purchase for the first time on its website and the brand Korean beauty brand is expanding to Sephora online and in stores later this year.
“By extending the availability of Laneige through our new ecommerce channel we are satisfying beauty buyers’ preferences of where they want to shop for Laneige and engage with us,” says Bradley Horowitz, AmorePacific president and CEO. “To further reach key consumers, Laneige will also be available at Sephora.com beginning June 2017, as well as in 150 Sephora door locations across the US, beginning September 2017.”
“By extending the availability of Laneige through our new ecommerce channel we are satisfying beauty buyers’ preferences of where they want to shop for Laneige and engage with us,” says Bradley Horowitz, AmorePacific president and CEO. “To further reach key consumers, Laneige will also be available at Sephora.com beginning June 2017, as well as in 150 Sephora door locations across the US, beginning September 2017.”
